Online Lead Generation is a marketing term that refers to the generation of prospective consumer interest of a business' products or services online.Online lead generation is an amazing tool for creating qualified sales leads to disperse to your sales force for the ultimate purpose of converting those prospects into customers.We achieve this by utilizing the massive reach of the Adzacta Affiliate Network to drive targeted permission email, display and search traffic to your specific offers. These specific landing pages will detail the unique benefits of the products and services that your business provides. The AdZacta Development Team will build all creative elements such as HTML emails, banners and landing pages for the campaign, and then send them to you for approval. These creative elements are essential to the success of any online advertising campaign. Adzacta will work side by side with your business to come up with the best message to be communicated to potential new clients. Online customers will arrive on a landing page after responding directly to a branded creative that is on our network of affiliates. We will prompt all landing page visitors to submit basic information and that information will be posted in real-time to your sales team. All sales leads will be tracked through the AdZacta affiliate tracking platform in real-time, and your team will have back-end access to all tracking and statistics. A conversion will be calculated on a Cost per Lead (CPL) basis, which is defined by a user successfully submitting their basic information and clicking submit. When the campaign is live on the network, user submissions and traffic will begin immediately. To determine the cost per lead we will need to agree on what fields of information and what questions will be asked on the landing page to further qualify the lead. Allow the experts to propel you beyond the competition with a winning lead generation campaign!
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